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01 maio

Posted at 17:07h in
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[vc_row row_type="parallax" parallax_content_width="in_grid" text_align="center" full_screen_section_height="yes" vertically_align_content_in_middle="yes" css=".vc_custom_1690549049488{padding-bottom: -20px !important;}" background_image="17626"][vc_column][vc_single_image image="17629" img_size="full" alignment="center" qode_css_animation=""][vc_separator type="normal" transparency="0" up="80"][vc_column_text] A MELHOR HISTÓRIA DE DOIS IRMÃOS COMEÇA AQUI DESDE 1910. [/vc_column_text][vc_separator type="normal" transparency="0" up="60"][qode_elements_holder number_of_columns="three_columns"][qode_elements_holder_item vertical_alignment="middle" horizontal_alignment="center" advanced_animations="no" item_padding_1280_1440="0" item_padding_1024_1280="0" item_padding_768_1024="0" item_padding_600_768="0" item_padding_480_600="0" item_padding_480="0" item_padding="0 0 0 0"][vc_single_image image="17686" img_size="full"...

04 maio

Posted at 16:54h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column offset="vc_hidden-xs"][vc_single_image image="17135" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column offset="vc_hidden-lg vc_hidden-md vc_hidden-sm"][vc_single_image image="17144" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation=""][vc_column_inner][vc_separator type="transparent"][vc_column_text] Desafio [/vc_column_text][vc_separator...

23 mar

Posted at 17:00h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="17011" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" css=".vc_custom_1678817151158{background-color: #000000 !important;}"][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation="" css=".vc_custom_1678820099728{background-color: #000000 !important;}"][vc_column_inner css=".vc_custom_1678820226000{background-color: #000000 !important;}"][vc_separator type="transparent"][vc_column_text] Desafio [/vc_column_text][vc_separator type="transparent" up="20" down="0"][vc_column_text css=".vc_custom_1681844672239{background-color: #000000 !important;}"]A Testing Company...

14 mar

Posted at 15:22h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column offset="vc_hidden-xs"][vc_single_image image="16757" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" css=".vc_custom_1678820080312{background-color: #000000 !important;}"][vc_column offset="vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-12"][vc_single_image image="16775" img_size="full" alignment="center" qode_css_animation="element_from_fade"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" css=".vc_custom_1678817151158{background-color:...

17 ago

Posted at 00:03h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="15343" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation=""][vc_column_inner][vc_separator type="transparent" up="20" down="0"][vc_column_text] Desafio [/vc_column_text][vc_separator type="transparent"][vc_column_text]Em um cenário em que o consumidor se encontra cada vez mais ocupado em diferentes...

16 ago

Posted at 22:17h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="15266" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation=""][vc_column_inner][vc_separator type="transparent" up="20" down="0"][vc_column_text] Desafio [/vc_column_text][vc_separator type="transparent"][vc_column_text]Brasil é o 4º país com o maior tráfego de internet do mundo. Por mês,...

15 ago

Posted at 20:45h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="15237" img_size="full" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" css=".vc_custom_1680630416479{background-color: #000000 !important;}"][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation="" css=".vc_custom_1680630347531{background-color: #000000 !important;}"][vc_column_inner css=".vc_custom_1680630368880{background-color: #000000 !important;}"][vc_separator type="transparent"][vc_column_text css=".vc_custom_1680630483239{background-color: #000000 !important;}"] Desafio [/vc_column_text][vc_separator type="transparent" up="20" down="0"][vc_column_text]Localizada no Vale dos...

01 ago

Posted at 06:29h in
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_row_inner row_type="row" type="grid" text_align="left" css_animation=""][vc_column_inner][vc_column_text]

Desafio

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Após estudar o assunto, viajar e conhecer as melhores cervejarias do mundo, os empreendedores investiram em uma estrutura para desenvolvimento e fabricação de cervejas, nunca vista antes na região. Entretanto, faltava ainda encontrar uma identidade visual que revelasse o valor deste propósito, e foi nesse momento que, em setembro de 2013, a D+E foi contatada para criar a estratégia visual da nova cervejaria.

[/vc_column_text][vc_separator type="transparent" up="20" down="0"][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="full_width" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="15037" img_size="full" alignment="center" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="yes" type="grid" header_style="light" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" css=".vc_custom_1678211746998{background-color: #bb9e56 !important;}"][vc_column css=".vc_custom_1678211741181{background-color: #bb9e56 !important;}"][vc_column_text css=".vc_custom_1678211721625{background-color: #bb9e56 !important;}"]

Estratégia

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Ao analisar os pilares do novo negócio, percebemos uma relação direta com a força desbravadora da imigração alemã. Ao estudar as origens dessa cultura, marcamos o ano de 1824, que foi quando as âncoras dos navios alemães tocaram pela primeira vez o leito do Rio dos Sinos no Rio Grande do Sul, ligando fisicamente os imigrantes ao seu novo lar.